An exodus of big-name advertisers appeared under way at X, formerly Twitter, on Friday in the wake of CEO Elon Musk endorsing an anti-Semitic conspiracy theory.
Nonprofit group Media Matters added that Apple, Disney, Comcast, Lionsgate Entertainment and Paramount Global to its list of companies pausing advertising on X.
“Lionsgate has suspended advertising on X because of Elon Musk’s recent anti-Semitic tweets,” a spokesperson for the motion picture production and distribution company said.
Photo: AFP
IBM on Thursday said it stopped advertising on X due to a report its ads were shown next to pro-Nazi posts at X.
Apple and Disney did not reply to requests for comment.
“Major blue-chip companies are announcing they will suspend all advertising,” the group said on a Web site featuring a running list.
The White House on Friday condemned Musk, the world’s richest person, for “abhorrent promotion” of anti-Semitism.
The White House was reacting to a post by Musk in which the controversial Tesla and Space Exploration Technologies tycoon replied to an anti-Semitic post on X with the words: “You have said the actual truth.”
The original post has been perceived by the White House and the US media as a reference to a longtime conspiracy theory among White supremacists that Jews have a secret plan to bring in illegal immigrants to weaken white majorities.
Most notoriously, the idea was promoted by the man who carried out a mass shooting at a synagogue in Pittsburgh in 2018, killing 11 people.
Referring to Musk’s post, White House spokesman Andrew Bates said it was “unacceptable” to repeat such a “hideous lie.”
“We condemn this abhorrent promotion of anti-Semitic and racist hate in the strongest terms, which runs against our core values as Americans,” Bates said.
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