China’s largest video-on-demand provider, iQiyi (愛奇藝), a subsidiary of Internet search engine Baidu Inc (百度), yesterday launched its online video-streaming services in Taiwan.
iQiyi is not the first foreign over-the-top (OTT) service provider that plans to gain a foothold in Taiwan, as Taiwanese consumers are spending more time watching online video streaming than the global average.
In January, the US’ biggest online video-on-demand provider Netflix Inc launched its services in Taiwan as part of its expansion to Asia.
French online video-on-demand provider Dailymotion SA is following suit and is scheduled to launch its services in Taiwan tomorrow.
Taiwanese spent 7.8 hours per week watching video-on-demand on the Internet, 1.8 hours higher than the global average, according to an Ericsson report issued in November last year.
“Taiwan is our first market outside China,” iQiyi founder and chief executive officer Gong Yu (龔宇) told a press conference in Taipei yesterday.
“For iQiyi, Taiwan is the second-biggest Chinese-speaking market other than China as our big data analysis shows,” Gong said.
To provide localized content, the Beijing-based company plans to deepen its collaboration with Taiwanese talent, movie directors and producers to create original content for Chinese-speaking subscribers, Gong said.
iQiyi operates 11 categories of video-on-demand content including movies, soap operas, animation, documentaries and original programs produced by iQiyi. In total, the company offers 125 soap operas made in Taiwan, 80 variety shows from Taiwan and more than 2,000 Hollywood movies.
Subscribers will be able to access iQiyi’s videos on the company’s Web sites via computers or through the company’s mobile application, the company said, adding that it is preparing to deliver its content on tablet devices as well.
Last week, movie distributor and producer Catchplay Inc (威望國際) expanded to the OTT market by launching its video-on-demand service.
The company said the service is streaming content from NBC Universal, Warner Brothers Entertainment and independent studios.
Catchplay said it plans to expand to Singapore and Indonesia soon.
Local telecom companies are also gearing up for providing OTT services. Far EasTone Telecommunications Co (遠傳電信) plans to spend as much as NT$20 million (US$611,714) this year to acquire the rights to English-language movies, as well as Chinese, South Korean and Japanese soap operas.
The budget is 50 percent higher than last year, Far EasTone said, while expecting its OTT subscribers to increase to 500,000 this year.
Far EasTone president Yvonne Li (李彬) said that she considers iQiyi to be a serious competitor, as they have similar target demographics.
Chunghwa Telecom Co (中華電信) said it aims to grow its streaming video-on-demand subscribers to 700,000 this year from last year’s 520,000.
The company aims to have 210,000 subscribers to its OTT services by the end of this year.
The New Taiwan dollar is on the verge of overtaking the yuan as Asia’s best carry-trade target given its lower risk of interest-rate and currency volatility. A strategy of borrowing the New Taiwan dollar to invest in higher-yielding alternatives has generated the second-highest return over the past month among Asian currencies behind the yuan, based on the Sharpe ratio that measures risk-adjusted relative returns. The New Taiwan dollar may soon replace its Chinese peer as the region’s favored carry trade tool, analysts say, citing Beijing’s efforts to support the yuan that can create wild swings in borrowing costs. In contrast,
Nvidia Corp’s demand for advanced packaging from Taiwan Semiconductor Manufacturing Co (TSMC, 台積電) remains strong though the kind of technology it needs is changing, Nvidia CEO Jensen Huang (黃仁勳) said yesterday, after he was asked whether the company was cutting orders. Nvidia’s most advanced artificial intelligence (AI) chip, Blackwell, consists of multiple chips glued together using a complex chip-on-wafer-on-substrate (CoWoS) advanced packaging technology offered by TSMC, Nvidia’s main contract chipmaker. “As we move into Blackwell, we will use largely CoWoS-L. Of course, we’re still manufacturing Hopper, and Hopper will use CowoS-S. We will also transition the CoWoS-S capacity to CoWos-L,” Huang said
Nvidia Corp CEO Jensen Huang (黃仁勳) is expected to miss the inauguration of US president-elect Donald Trump on Monday, bucking a trend among high-profile US technology leaders. Huang is visiting East Asia this week, as he typically does around the time of the Lunar New Year, a person familiar with the situation said. He has never previously attended a US presidential inauguration, said the person, who asked not to be identified, because the plans have not been announced. That makes Nvidia an exception among the most valuable technology companies, most of which are sending cofounders or CEOs to the event. That includes
INDUSTRY LEADER: TSMC aims to continue outperforming the industry’s growth and makes 2025 another strong growth year, chairman and CEO C.C. Wei says Taiwan Semiconductor Manufacturing Co (TSMC, 台積電), a major chip supplier to Nvidia Corp and Apple Inc, yesterday said it aims to grow revenue by about 25 percent this year, driven by robust demand for artificial intelligence (AI) chips. That means TSMC would continue to outpace the foundry industry’s 10 percent annual growth this year based on the chipmaker’s estimate. The chipmaker expects revenue from AI-related chips to double this year, extending a three-fold increase last year. The growth would quicken over the next five years at a compound annual growth rate of 45 percent, fueled by strong demand for the high-performance computing
RSS