Luxgen Motor Co (納智捷汽車) yesterday unveiled its new URX sports utility vehicle (SUV), saying the model is expected to account for half of its sales next year.
The company had received more than 1,000 pre-orders for the SUV as of Sunday and seeks to raise its sales target to 500 units a month next year, from a minimum of 350 units, Luxgen president Tsay Wen-rong (蔡文榮) told an unveiling ceremony in Taipei.
Sanyi Township (三義), Miaoli-based Luxgen Motor is a subsidiary of Taiwanese automaker and importer Yulon Motor Co (裕隆汽車).
Photo: CNA
The URX, priced at NT$848,000 to NT$1.12 million (US$28,021 to US$37,009) depending on seating capacity, is equipped with augmented-reality display systems and other accessories on par with imported luxury vehicles, Tsay said.
However, buyers would need to pay only NT$798,000 if they take advantage of a government subsidy to replace older cars, he said.
The subsidy program is to end at the end of next year, which would encourage potential buyers to take action, he added.
Regarding the timetable for the launch of fully electric Luxgen vehicles, Tsay urged consumers to be patient.
The company would “wow” people at the Taipei International Auto Show to be held from Saturday next week to Jan. 5, he said, declining to elaborate.
Overall new vehicle sales this year might total 430,000 to 440,000 units after reaching 393,912 units in the first 11 months, Tsay said.
That went against a forecast by Yulon Motor earlier this year that new vehicle sales might weaken to 400,000 to 410,000 units this year, weighed by an economic slowdown and uncertainty.
However, the yearly figure is bound to increase on the back of dealers aggressively promoting new models, Tsay said, adding that an improving economy and rallies on the local bourse would also lend support.
The auto market is expected to hold steady next year, with a positive outlook, Tsay said in his capacity as chairman of the Taiwan Transportation Vehicle Manufacturers’ Association.
The stimulus program is expected to account for 30 percent of vehicle sales next year, he said, adding that the association would try to have the program extended by another five years at the behest of its members.
The association earlier this month helped a bill that aims to lower tariffs on auto component imports clear a legislative committee review. The bill aims to make locally produced vehicles more competitive against imported ones.
Intel Corp chief executive officer Lip-Bu Tan (陳立武) is expected to meet with Taiwanese suppliers next month in conjunction with the opening of the Computex Taipei trade show, supply chain sources said on Monday. The visit, the first for Tan to Taiwan since assuming his new post last month, would be aimed at enhancing Intel’s ties with suppliers in Taiwan as he attempts to help turn around the struggling US chipmaker, the sources said. Tan is to hold a banquet to celebrate Intel’s 40-year presence in Taiwan before Computex opens on May 20 and invite dozens of Taiwanese suppliers to exchange views
Application-specific integrated circuit designer Faraday Technology Corp (智原) yesterday said that although revenue this quarter would decline 30 percent from last quarter, it retained its full-year forecast of revenue growth of 100 percent. The company attributed the quarterly drop to a slowdown in customers’ production of chips using Faraday’s advanced packaging technology. The company is still confident about its revenue growth this year, given its strong “design-win” — or the projects it won to help customers design their chips, Faraday president Steve Wang (王國雍) told an online earnings conference. “The design-win this year is better than we expected. We believe we will win
Chizuko Kimura has become the first female sushi chef in the world to win a Michelin star, fulfilling a promise she made to her dying husband to continue his legacy. The 54-year-old Japanese chef regained the Michelin star her late husband, Shunei Kimura, won three years ago for their Sushi Shunei restaurant in Paris. For Shunei Kimura, the star was a dream come true. However, the joy was short-lived. He died from cancer just three months later in June 2022. He was 65. The following year, the restaurant in the heart of Montmartre lost its star rating. Chizuko Kimura insisted that the new star is still down
While China’s leaders use their economic and political might to fight US President Donald Trump’s trade war “to the end,” its army of social media soldiers are embarking on a more humorous campaign online. Trump’s tariff blitz has seen Washington and Beijing impose eye-watering duties on imports from the other, fanning a standoff between the economic superpowers that has sparked global recession fears and sent markets into a tailspin. Trump says his policy is a response to years of being “ripped off” by other countries and aims to bring manufacturing to the US, forcing companies to employ US workers. However, China’s online warriors