Chinese PC maker Lenovo Group Ltd (聯想) has seen rapid growth in China’s smartphone market and aims at raising its share in the high-end market by cooperating with Taiwanese chip designer MediaTek Inc (聯發科), a Taipei-based research firm said recently.
DRAMeXchange Technology Inc, a research arm of advisory firm TrendForce (集邦科技), said in a report on Thursday that Lenovo led all Chinese smartphone makers in terms of shipments in the third quarter of this year.
Altogether, Chinese smartphone makers shipped about 60 million units in the July-to-September period, an increase of 8 percent from the second quarter.
Lenovo, which entered the smartphone sector only in the second quarter of this year, led all local vendors with 9 million units shipped, followed by Huawei Technologies Co’s (華為) 8.5 million units and ZTE Corp’s (中興) 7.5 million units, the report said.
In comparison to other PC makers that have turned to the smartphone market, Lenovo has a stronger pricing strategy and established sales channels, the report said.
EXPANSION
By meeting demand from various consumer groups, Lenovo is strengthening its market share and brand acceptance in the run-up to the company’s attempt to expand through strategies such as adding higher-priced models to its lineup and offering its products internationally, the report added.
As part of an attempt to strengthen its presence in the high-end market and expand to the global market, next year Lenovo may introduce new quad-core and dual-core chips, developed in cooperation with MediaTek, the report said.
The computer maker appears to be determined not to miss the boat on smartphones as the market is growing fast and has a lot of potential.
Lenovo and other Chinese companies are becoming a key part of the smartphone industry. Morgan Stanley forecast in July that China’s smartphone shipments will likely hit the range of between 150 million to 170 million units this year, thanks to rapid upgrades of feature phones.
Meanwhile, Taiwanese companies are also trying to stay ahead in this competitive industry by offering special features to their phones.
Last month, Taiwanese computer maker Acer Inc (宏碁) launched its first smartphone supporting its own personal cloud service in Taiwan as part of efforts to boost its smartphone sales next year. Carrying a price tag of NT$14,900 (US$510) in Taiwan, the cloud service-enabled S500 will go on sale in other Asian countries later this year, the company said.
HYBRID
Asustek Computer Inc (華碩) also launched its second-generation hybrid smartphone last month. The 4.7 inch Padfone 2 can be combined with a 10.1 inch tablet to provide the integrated functions of a mobile phone and a tablet computer.
Asustek said the Padfone lineup is seen as a “restart point” for its smartphone business and the company is dedicated to making its products more user-friendly.
The New Taiwan dollar is on the verge of overtaking the yuan as Asia’s best carry-trade target given its lower risk of interest-rate and currency volatility. A strategy of borrowing the New Taiwan dollar to invest in higher-yielding alternatives has generated the second-highest return over the past month among Asian currencies behind the yuan, based on the Sharpe ratio that measures risk-adjusted relative returns. The New Taiwan dollar may soon replace its Chinese peer as the region’s favored carry trade tool, analysts say, citing Beijing’s efforts to support the yuan that can create wild swings in borrowing costs. In contrast,
Nvidia Corp’s demand for advanced packaging from Taiwan Semiconductor Manufacturing Co (TSMC, 台積電) remains strong though the kind of technology it needs is changing, Nvidia CEO Jensen Huang (黃仁勳) said yesterday, after he was asked whether the company was cutting orders. Nvidia’s most advanced artificial intelligence (AI) chip, Blackwell, consists of multiple chips glued together using a complex chip-on-wafer-on-substrate (CoWoS) advanced packaging technology offered by TSMC, Nvidia’s main contract chipmaker. “As we move into Blackwell, we will use largely CoWoS-L. Of course, we’re still manufacturing Hopper, and Hopper will use CowoS-S. We will also transition the CoWoS-S capacity to CoWos-L,” Huang said
Nvidia Corp CEO Jensen Huang (黃仁勳) is expected to miss the inauguration of US president-elect Donald Trump on Monday, bucking a trend among high-profile US technology leaders. Huang is visiting East Asia this week, as he typically does around the time of the Lunar New Year, a person familiar with the situation said. He has never previously attended a US presidential inauguration, said the person, who asked not to be identified, because the plans have not been announced. That makes Nvidia an exception among the most valuable technology companies, most of which are sending cofounders or CEOs to the event. That includes
INDUSTRY LEADER: TSMC aims to continue outperforming the industry’s growth and makes 2025 another strong growth year, chairman and CEO C.C. Wei says Taiwan Semiconductor Manufacturing Co (TSMC, 台積電), a major chip supplier to Nvidia Corp and Apple Inc, yesterday said it aims to grow revenue by about 25 percent this year, driven by robust demand for artificial intelligence (AI) chips. That means TSMC would continue to outpace the foundry industry’s 10 percent annual growth this year based on the chipmaker’s estimate. The chipmaker expects revenue from AI-related chips to double this year, extending a three-fold increase last year. The growth would quicken over the next five years at a compound annual growth rate of 45 percent, fueled by strong demand for the high-performance computing
RSS