Samsung Electronics Co’s chief executive officer and president Choi Gee-sung said he was upbeat about the company’s sales of LED TVs, digital cameras and cellphones in Taiwan this year, expressing confidence that the firm would maintain its dominance of the handset sector.
Choi made the remark after he arrived in Taipei on Thursday on the first stop of a seven-day visit to the Greater China region.
He left Taipei yesterday for China.
During his one-day visit, Choi met local companies and visited retail outlets to see how well Samsung was performing in the consumer electronics sector.
Samsung is scheduled to unveil Taiwan’s first 3D LED TV next week.
Choi, dubbed the “management guru” by the South Korean electronics industry, took the helm at Samsung in January.
He led the company’s handset division in 2007 and helped push Samsung to become the world’s second-largest cellphone brand, a company statement issued yesterday showed.
Last year, Samsung reported total revenues for the Greater China region at US$31.7 billion, a best-ever performance for the region, the statement said.
Its consumer electronics division succeeded in maintaining high market share in the global TV and cellphone sectors amid the financial crisis, the statement said.
The New Taiwan dollar is on the verge of overtaking the yuan as Asia’s best carry-trade target given its lower risk of interest-rate and currency volatility. A strategy of borrowing the New Taiwan dollar to invest in higher-yielding alternatives has generated the second-highest return over the past month among Asian currencies behind the yuan, based on the Sharpe ratio that measures risk-adjusted relative returns. The New Taiwan dollar may soon replace its Chinese peer as the region’s favored carry trade tool, analysts say, citing Beijing’s efforts to support the yuan that can create wild swings in borrowing costs. In contrast,
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