Yahoo announced the launch on Tuesday of a new integrated service for mobile users in a move that analysts say returns the company to its 1990s roots of creating a compelling user experience.
Yahoo Mobile will allow users to customize the information they regularly check out on the Web on their mobile devices, organize it by topic, drawing on Yahoo’s collection of news services, and organize their social networks and contacts.
“The whole rabid religion we have is that the experience has to be personal. Every pixel matters, you have small real estate and you have a little bit of time,” said Adam Taggart, head of product marketing for Yahoo.
There are three ways to access the service: over a mobile browser, with an application for the Apple iPhone, or with an application for smartphones from Nokia, RIM, Samsung, Sony Ericsson and Motorola as well as devices powered by Windows Mobile.
The services will be available to Yahoo’s 25 million US users — and anyone who creates a Yahoo account — at the end of next month. From there it will be rolled out to Britain, France, India, Indonesia and the Philippines, Taggart said.
IDC analyst Scott Ellison said the launch was interesting because it wasn’t just for smartphones but also for lower-end devices that allow Internet access.
“They are aiming for a broader slice of the market, rather than the Apples or the Androids of the world,” Ellis said.
“It is intended to be a starting point for the mobile Internet,” he said.
AI REVOLUTION: The event is to take place from Wednesday to Friday at the Taipei Nangang Exhibition Center’s halls 1 and 2 and would feature more than 1,100 exhibitors Semicon Taiwan, an annual international semiconductor exhibition, would bring leaders from the world’s top technology firms to Taipei this year, the event organizer said. The CEO Summit is to feature nine global leaders from Taiwan Semiconductor Manufacturing Co (TSMC, 台積電), ASE Technology Holding Co (ASE, 日月光投控), Applied Materials Inc, Google, Samsung Electronics Co, SK Hynix Inc, Microsoft Corp, Interuniversity Microelectronic Centre and Marvell Technology Group Ltd, SEMI said in a news release last week. The top executives would delve into how semiconductors are positioned as the driving force behind global technological innovation amid the artificial intelligence (AI) revolution, the organizer said. Among them,
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